Overview: Educates medical professionals in the philosophy, skills and application of business administration skills.Written for the physician in the “physician’s language”.Presents essential principles in the This book is designed to provide physicians with the information they need in applying business management skills to their medical practice. It covers management and leadership practices, financial planning and execution, hospital governance, managed care, marketing activities, and medical business law. Written for the physician in easily understandable language, it describes each concep
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