Overview: Unfolds who plays and how many people play small, non-organized sports.Offers a critical autoethnographic perspective, as author operates both as sociological researcher and player and participant in This volume examines the rise of an emerging sport as a grassroots effort (or “new social movement”), arguing that the growth of non-normative sports movements occurs through two social processes: one driven primarily by product development, commercialization, and consumption, and another that relies upon public resources and grassroots efforts. Through the lens of disc golf, informed by
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