BOOKS with Alphabet   M (Ma,Mb,Mc, Md,Me…)

Overview: Das Standardwerk für Automobilmarken-ManagementAutos faszinieren. Sie wecken Emotionen, sie begeistern durch Technik, Design und Leistungsfähigkeit. Das Auto ist Ausdruck individueller Persönlichkeit; und es verkör­ pert wie kaum ein anderes technisches Produkt ein Stück Freiheit. Viele Autofahrer identifizieren sich stark mit "ihrer" Marke oder haben ihr ganz persönliches "Traum­ auto". Diese Identifikation, dieses positive Image gilt es zu fördern und auszubauen - erst recht angesichts eines immer stärkeren globalen Wettbewerbs. Markenmanagement gewinnt vor diesem Hintergrund als I

Overview: Up-to-date results.Fast track conference proceedings.State-of-the-art report978-3-642-13552-1978-3-642-13553-8Series ISSN 0302-9743 Series E-ISSN 1611-3349

Overview: This book originated at a meeting of American and European specialists in in­ dustrial organization, at the Instituut voor Bedrijfskunde, Nijenrode (The Netherlands) in August, 1974. The conference endeavored to bring together re­ searchers in a field where, paradoxically, the underlying phenomena studied are increasingly coordinated and internationalized, yet the observers remain pre­ dominantly isolated. Only rarely do they resort to comparisons between coun­ tries, and still less frequently to an analysis from a transnational outlook. As the contributions to this collection demons

Overview: Komplett überarbeitete und erweiterte Neuauflage.Aktueller Ratgeber für die Praxis.Fundierte Wissensbasis für Studium und Forschung.Includes supplementary material: Diese wissenschaftlich fundierte Einführung in die Metallkunde betont die Grundlagen, geht aber auch exemplarisch auf wichtige Anwendungen ein. Dem Studenten wird damit ein modernes, zuverlässiges Lehrbuch an die Hand gegeben, dem an Metallen interessierten Naturwissenschaftler eine praxisnahe Einführung und dem Maschinenbauer und Elektrotechniker ein Ratgeber für die Klärung vieler Fragen bezüglich seiner wichtigsten Wer

Overview: Focuses on gradient materials: a promising new field in the mechanics of materials and structures.Explores various aspects of gradient materials (plasticity, damage mechanics, fracture mechanics, crys.Over the past 50 years, strain gradient material theories have been developed for the continuum modeling of size effects in materials and structures in terms of their elasticity, plasticity and fracturing. This book puts forward a unifying perspective to combine existing theories involving the higher order gradient of the strain tensor, or of plastic strain. It begins by reviewing exper

Overview: This text takes a view of the crucial issues involved in supply chain management. The discussion introduces the concept of risk, information and social capital management that will ensure supply chain excellence and maturity according to the Poirier‘s model.978-1-349-47164-5978-1-137-35966-7

Overview: The first textbook available on rock fracture modeling.Introduces readers to the fundamentals of rock fracturing.Uses a modern style of teaching with theory, mathematical modelling and applications in.This text book provides the theoretical background of rock fracture mechanics and displacement discontinuity methods used for the modelling of geomechanical problems. The computer program FRACOD is used to analyse the fracture problems, assessing fracture initiation and propagation in tension (Mode I), shear (Mode II) and mixed mode I and II of solid intact or jointed geomaterials. The

Overview: Provides a comprehensive overview of current state-of-the-art by renowned experts.Contains a unique combination of perspectives from analysis, numerics, inverse problems and selected applications.DealWave phenomena are ubiquitous in nature. Their mathematical modeling, simulation and analysis lead to fascinating and challenging problems in both analysis and numerical mathematics. These challenges and their impact on significant applications have inspired major results and methods about wave-type equations in both fields of mathematics..The .Conference on Mathematics of Wave Phenomena

Overview: 978-3-540-07734-3978-3-642-81034-3Series ISSN 0342-4103

Overview: One area of science that has shown an explosive growth over the last few decades is materials science. Inherently by nature products of both basic and applied research, materials make possible life and society as we know it today. Materials, ranging from ceramics to semiconductors to composites, are such that new ones must not only be designed and made ... they must also be characterized in terms of their physical, chemical, and mechanical properties. Thus, many new state­ of-the-art techniques involving spectroscopy, microscopy, and other approaches are now routinely used. Modem mat

Overview: The ability to learn is one of the most fundamental attributes of intelligent behavior. Consequently, progress in the theory and computer modeling of learn­ ing processes is of great significance to fields concerned with understanding in­ telligence. Such fields include cognitive science, artificial intelligence, infor­ mation science, pattern recognition, psychology, education, epistemology, philosophy, and related disciplines. The recent observance of the silver anniversary of artificial intelligence has been heralded by a surge of interest in machine learning-both in building mode

Overview: 978-3-662-12225-9

Overview: Reinforces basic principles for the development of tools and systems in the field.Offers an application-oriented view of multimedia technology with a balanced perspective on multimedia processing.ReviThis book explores multimedia applications that emerged from computer vision and machine learning technologies. These state-of-the-art applications include MPEG-7, interactive multimedia retrieval, multimodal fusion, annotation, and database re-ranking. The application-oriented approach maximizes reader understanding of this complex field.Established researchers explain the latest develo

Overview: Offers a comprehensive and systematic overview of modern methods in malware analysis using Machine Learning and AI.Provides innovative approaches to detecting malware and insight into the methods used.This book provides a holistic overview of current state of the art and practice in malware research as well as the challenges of malware research from multiple angles. It also provides step-by-step guides in various practical problems, such as unpacking real-world malware and dissecting it to collect and perform a forensic analysis. Similarly, it includes a guide on how to apply state-o

Overview: Explores the biology of mucosal tissues and their interactions with biopharmaceuticals and their delivery systems.Highlights the biological features justifying the use of different human mucosa as delBiopharmaceutical medicines, the newest class of therapeutics, are quite heterogeneous and include a range of molecules such as proteins, peptides, vaccines and nucleic acids, with use in virtually all therapeutic fields (e.g. cancer and infectious diseases, vaccination, metabolic dysfunctions) and diagnostics. This edited book gives a concise and up-to-date overview of the biological fe

Overview: Offers health care professionals a tech jargon-free understanding of the possible applications of machine learning in health care.Covers the ethics of data and learning governance and the hurdles that.Explore the theory and practical applications of artificial intelligence (AI) and machine learning in healthcare. This book offers a guided tour of machine learning algorithms, architecture design, and applications of learning in healthcare and big data challenges...You’ll discover the ethical implications of healthcare data analytics and the future of AI in population and patient healt

Overview: Presents a brand new measure for regional specialization.Covers measures and interpretations of specialization which will be of use to policy makers.Presents a comparative analysis of measures.FeatureThis book explores statistical models in regional specialization, presenting a brand new measure. It begins by reviewing existing indicators and models of regional specialization before outlining a newly created, spatially embedded model of specialization based on the spatial distribution of firms. It addresses the various applications of the model, and how the model can be used in regio

Overview: Präzise Beschreibung der in der Quantenmechanik verwendeten mathematischen Konzepte.Geeignet für Studierende der Mathematik und der Physik.Zeigt zentrale Aussagen der Quantenmechanik, ohne mehr als di.Wichtige in der Quantenmechanik auftretende Begriffe mathematisch präzise und ausführlich zu erklären und anzuwenden – das ist das Ziel des vorliegenden Buches. Die Axiome der Quantenmechanik können in wenigen Zeilen formuliert werden, stecken aber voller mathematisch anspruchsvoller Begriffe. In diesem Buch werden die wichtigsten Konzepte erläutert, welche zum Verständnis der Quantenme

Overview: Dieses Buch vermittelt dem nicht spezialisiertenAnwender von Molecular-Modelling-Paketen dienotwendigen Konzepte, um ihn in die Lage zuversetzen, Programmeldungen richtig einzuordnenund zu entscheiden, ab welchem Moment er sich miteinem Spezialisten in Verbindung setzen sollte.Das vermittelte Wissen über Strukturbegriffe,Hyperflächen, Optimierungsmethoden,Kraftfelder, ab initio und semiempirischeMO-Methoden und Interpretationshilfen wird eineffizientes Gespräch mit Spezialistenmöglich machen. Das Buch setzt lediglichGrundkenntnisse im Mathematik, Physik undphysikalischer Chemie vorau

Overview: Many mites possess extremely intricate life styles in closeassociation with plant and animal hosts. Their polymorphism has madeclassification a challenge, and their ability to reproduce bothsexually and asexually has made efforts to control their populationsdifficult. This, however, has given rise to theories to explain theorigin and function of sexual reproduction in general. In numbers ofspecies and geographic distribution, mites may even surpass theinsects. In soils, they are a major component in the system forcycling nutrients. Unlike insects, they have invaded the marineenvironm