Overview: Examines the contextual forces which led to the emergence of entrepreneurialism in the creative industries.Drills down into the practices, skills, and business models necessary for the undertaking of This books provides a critical perspective on entrepreneurialism in the creative industries. Split into three sections, the book first asks the contextual question; why, at this point in time, did we arrive at such a focus on entrepreneurship in the creative industries? Examining the historical, social, cultural, economic and political background, the book places the creative industries
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