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Titlebook: International Place Branding Yearbook 2011; Managing Reputationa Frank M. Go (Professor and Director of the Centre Book 2011 Palgrave Macm

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楼主: morphology
发表于 2025-3-23 10:38:30 | 显示全部楼层
Tom Adamsnd populist nationalism. Events like Brexit, the US retreat from key international institutions, China’s assertiveness through economic overtures and the development of alternative institutions all have created a deep void in global leadership. The COVID-19 pandemic has further atrophied multilatera
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Thomas Cromwellme in Osteuropa hatte weder die sozialwissenschaftliche Forschung gerechnet, noch hatten die politischen Akteure im internationalen Umfeld — ob Nationalstaaten oder internationale Organisationen — sich auf das Ende des Ost-West-Konfliktes vorbereitet. So standen alle zum Zeitpunkt der Wende mit leer
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eses setzt sich aus drei Komponenten zusammen und dient dazu, Interessenvertretung auf EU-Ebene im Untersuchungskontext zu fundieren und zu erklären. Das Modell überträgt zum einen die zentralen Konstrukte der Praxistheorie von Bourdieu auf den Untersuchungsgegenstand: Die EU-Interessenvertretung ka
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Ingvar Tjøstheim,Frank M. Goies. The political crisis in Venezuela generated a fragmentation within the Community of Latin American and the Caribbean States and stalled the EU-CELAC relations. The Brexit process prevented a greater deepening of European integration and the development of a more active foreign policy in the wor
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Edward Burghard,Robert Goversues. The first part consists of an explanation of the possibility of combining a conventional and a critical constructivist approach with the aim of creating a theoretical framework to be used as an analytical tool for exploring the EU and RF discourse on energy relations. For this purpose, the seco
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From Competitive Identity to Governmental Social Responsibility: Place ‘Brand’ in an Interconnected phrase, which holds that the reputations of places can be influenced significantly in the long term by advertising, marketing or public relations campaigns, or even, most naïvely, by logos and corporate identity.
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Imagined Identities of Existing Cities: The Reputation Gametify cognitively and emotionally. By explaining the interaction between economic development and cultural flows it becomes clear that spatial identities are contested, constructed, duplicated and frustrated. Hence, the place brand reputation game is inextricably linked to a cultivation of imagined i
发表于 2025-3-25 00:59:02 | 显示全部楼层
Why Brand the Future with the Past? The Roles of Heritage in the Construction and Promotion of Placeexploratory studies of deliberately promoted place images was undertaken in The Netherlands. The starting point was Burgess’s (1982) seminal study on the content of local authority promoted images in the UK, where she identified the four main elements as being centrality, dynamism, identity and qual
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