Overview: Covers data analytics, intelligent data, data management in business and marketing, and big data.Enriches understanding by including contributions from leading experts across the globe.Comprises selec.This book includes peer-reviewed contributions presented at the International Conference on Data Analytics in Business and Marketing, ICDABM 2022. The book covers topics in data analytics, intelligent data, data management in business and marketing, big data, computational intelligence, and communication networks. The book presents innovative work by leading academics, researchers, and
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