Overview: Goes beyond the US dominance in this field, to present data from more than 10 Western Democracies, including the US, UK, Belgium, Netherlands, Denmark, Switzerland, Germany, Canada and Israel.ContainsThis book investigates how individual politicians and political parties strategically make use of the media to reach their political goals. Looking beyond a purely Americentric viewpoint, the chapters present data from more than ten Western democracies to argue that the media are both a source of information and an arena for political communication. This double functional role of the med
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