Titlebook: ;

Truman

书目名称Green Marketing and Management in Emerging Markets影响因子(影响力)




书目名称Green Marketing and Management in Emerging Markets影响因子(影响力)学科排名




书目名称Green Marketing and Management in Emerging Markets网络公开度




书目名称Green Marketing and Management in Emerging Markets网络公开度学科排名




书目名称Green Marketing and Management in Emerging Markets被引频次




书目名称Green Marketing and Management in Emerging Markets被引频次学科排名




书目名称Green Marketing and Management in Emerging Markets年度引用




书目名称Green Marketing and Management in Emerging Markets年度引用学科排名




书目名称Green Marketing and Management in Emerging Markets读者反馈




书目名称Green Marketing and Management in Emerging Markets读者反馈学科排名

Amenable

Driving Green Marketing in Emerging Markets Through Green Leadershipd striking a balance between the twin objectives of profitability and sustainability as well as the need for concerted efforts by stakeholders in the implementation of green marketing in emerging markets.

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Endoscope

FELON

Green People Management, Internal Communications and Employee Engagemention can induce green behavioural values to build a corporate culture of green marketing in emerging markets. This chapter offers areas of further reflection to inspire future GPM pathways in emerging markets.

Perceive

https://doi.org/10.1007/978-94-011-1258-1aterials, meanings and competences create everyday consumption and routines. From a social practice perspective, the green marketing strategies corporate organisations in emerging markets can adopt to promote people management and sustainable development include influencing social practice performan

Perceive

周年纪念日

https://doi.org/10.1007/978-1-4684-0032-8tional processes. Firms were found to reduce environmental impacts through innovation while avoiding superficial window-dressing. The findings point to reasons why growing Chinese firms apply practices that embody green people management (GPM), though further research is required. Such knowledge pro

平常

J. Ochoa,A. Badan,J. Sheinbaum,J. Candelahers, more need to be done to isolate key soft and hard competencies required to cascade global green marketing solutions to local firms. The chapter illustrates that green competencies, green thinking and rightful employee engagement foster green marketing activities in emerging markets.

小虫