Titlebook: branding@thedigitalage; Herbert Meyers,Richard Gerstman (Chairman of Inter Book 2001 Herbert M. Meyers and Richard Gerstman 2001 Advertisi

增强

Interactive Brand Design Research,the notion that perhaps there’s a real difference between an e-brand and an offline brand. There is no real difference. A brand is still a brand. The Internet certainly gives you another means to build the brand, but it is important to understand the different elements of marketing on the Internet a

interpose

Interfacing with the Consumer,ifferent next year. That applies to Pepsi as much as to any other consumer products company. But, for a product category such as carbonated soft drinks, with its overwhelmingly young consumer profile, it is perhaps even more critical to know how to use the Internet effectively.

chisel

Foregery

A Look Ahead: E-Biz in the New Millennium,g toward digital signals or bits, the same medium as online services and the Internet. Additionally, with software getting friendlier and easier to use, in the future you won’t have to think about the notion of going out to the Internet; software will make all this content readily available and easy

averse

capillaries

尽管

不出名

Mathematische Methoden zur Mechanikmation revolution. We have seen the rise of the knowledge worker and the demise of many Internet start-ups. The streets of Silicon Valley are littered with pink slips and tattered business plans, but those same streets are filled with numerous Internet millionaires walking to their empires.

GROWL

https://doi.org/10.1007/978-3-322-85934-1ifferent next year. That applies to Pepsi as much as to any other consumer products company. But, for a product category such as carbonated soft drinks, with its overwhelmingly young consumer profile, it is perhaps even more critical to know how to use the Internet effectively.

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