| 书目名称 | Universities as Agencies | | 副标题 | Reputation and Profe | | 编辑 | Tom Christensen,Åse Gornitzka,Francisco O. Ramirez | | 视频video | | | 概述 | Shows that universities are increasingly influenced by globalization..Argues that managing their reputation is of increasing importance for universities..Stresses that the increasing organizational di | | 丛书名称 | Public Sector Organizations | | 图书封面 |  | | 描述 | This book discusses how modern universities increasingly use reputation management in relation to internal and external challenges. Universities are increasingly characterized by social embeddedness, relating to many external stakeholders and international markets of students, researchers and research projects. This implies global pressure to standardize, formalize and rationalize their internal organization. The book uses data from China, Norway and US to show how reputation symbols are used and balanced, based on their web pages. Further, it uses extensive data from US universities to show how their internal organization structure is developing over time, related to three types of units/positions - development, diversity and legal offices and roles. | | 出版日期 | Book 2019 | | 关键词 | universities; formalization; rationalization; reputation management; social embeddedness; comparative ana | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-319-92713-8 | | isbn_softcover | 978-3-030-06498-3 | | isbn_ebook | 978-3-319-92713-8Series ISSN 2946-2290 Series E-ISSN 2946-2304 | | issn_series | 2946-2290 | | copyright | The Editor(s) (if applicable) and The Author(s) 2019 |
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发表于 2025-3-21 19:27:36
