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Titlebook: Strategic Concepts; Clive Sutton Textbook 1998Latest edition Clive Sutton 1998 business.business strategy.development.diversification.inno

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发表于 2025-3-21 17:11:17 | 显示全部楼层 |阅读模式
书目名称Strategic Concepts
编辑Clive Sutton
视频video
概述Current topicality of Strategy. Concepts explained simply with examples. Includes extended treatment of Innovation and of Divestment. Examples taken from Europe, North America and Asia Pacific.Current
图书封面Titlebook: Strategic Concepts;  Clive Sutton Textbook 1998Latest edition Clive Sutton 1998 business.business strategy.development.diversification.inno
描述Written primarily for students taking courses in strategy at undergraduate and MBA level, .Strategic Concepts. provides a balanced analysis and guide to the main trends and concepts in business strategy over recent years. The main topics are presented as a series of options, rather than strategic imperatives and are illustrated with case studies and examples drawn from companies worldwide. Particular attention is paid to: Size and Rationalisation; Supply Chain Co-ordination; Specialisation and Diversification; Innovation and Imitation; Divestment, Mergers and Strategic Alliances..
出版日期Textbook 1998Latest edition
关键词business; business strategy; development; diversification; innovation; merger; mergers; options; strategic a
版次1
doihttps://doi.org/10.1007/978-1-349-26670-8
copyrightClive Sutton 1998
The information of publication is updating

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Divestment, Mergers and Strategic Alliances,y on core activities — how might the surplus units be disposed of? If strategy requires additional resources — more of the same resources for specialised growth or new resources and competencies for vertical growth or diversification — how might the additional resources be obtained?
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Developments in Strategic Thinking,first explicit references in the literature appear to date from the late 1950s (for example, Ewing, 1958), and early development owed much to works like Christensen . (1965) which sought to present a holistic view to replace the earlier dependence on separate functional specialisms. Since then, the
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Size and Rationalisation,s given way progressively to greater emphasis on quality, flexibility and innovation. Lean production and devolution now dominate manufacturing and the same principles have extended well into the service industries.
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Specialisation and Diversification,d many firms have reduced their scope during this period. This chapter first considers the reason for this change, arguing that firms became over-diversified both because of their own actions and because the context has changed in ways which have generally reduced the optimum level of diversificatio
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