Titlebook: Social Information Processing and Survey Methodology; Hans-J. Hippler (Project Director),Norbert Schwarz Book 1987 Springer-Verlag New Yor

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ientist involved in related research as well as being a timely summation of what could prove to be a hugely exciting and very fruitful area of inquiry.978-1-61779-725-5978-1-61737-973-4Series ISSN 2196-8985 Series E-ISSN 2196-8993

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,Editors’ Introduction,log has involved only a few people. With this book we want to let others know what has been happening so that they can benefit from and contribute to what we believe is an exciting and valuable cross-fertilization of two deeply interrelated disciplines.

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Social Cognition and Social Reality: Information Acquisition and use in the Laboratory and the Real have in mind when they speak of “social cognition”, they generally agree that the ultimate goal of their research is to identify the cognitive processes that presumably mediate people’s responses to the information they encounter in social contexts. The “input” variables of concern include the cont

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Information Processing Theory for the Survey Researcher,ntactic structures in language, by Newell and Simon (1972) on computer simulation of thinking, and by a host of researchers interested in memory and perception (Miller, Galanter, & Pribram, 1960; Neisser, 1967), a new mentalism has emerged that serves as the central theoretical orientation in all su