书目名称 | Media Communication | 副标题 | An Introduction to T | 编辑 | James Watson | 视频video | | 概述 | Meets a real market need for a text that challenges the more able Alevel student while offering the beginning undergraduate a basic introduction.. Rate of expansion of the media and communication stud | 图书封面 |  | 描述 | This text offers a clear and engaging introduction to studying the media, offering wide-ranging coverage of the contexts in which mass media operate and looking at key issues such as news production, media ownership and control, and audience reception.It also explores narrative forms and the language of media analysis. Research methods and findings are highlighted in relation to the development of media study and a final chapter assesses rival claims for the net and virtual reality. | 出版日期 | Textbook 1998Latest edition | 关键词 | communication; cyberspace; mass media; media; methods; Narrative | 版次 | 1 | doi | https://doi.org/10.1007/978-1-349-26546-6 | copyright | Macmillan Publishers Limited 1998 |
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