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Titlebook: Media Capitalism; Hegemony in the Age Thomas Klikauer Book 2021 The Editor(s) (if applicable) and The Author(s), under exclusive license t

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发表于 2025-3-21 18:44:37 | 显示全部楼层 |阅读模式
书目名称Media Capitalism
副标题Hegemony in the Age
编辑Thomas Klikauer
视频video
概述Attempts to delineate the merger between capitalism “and” the media, seen as one single entity.Reaches beyond political economy, communication studies and critical media studies.Explores corporate med
图书封面Titlebook: Media Capitalism; Hegemony in the Age  Thomas Klikauer Book 2021 The Editor(s) (if applicable) and The Author(s), under exclusive license t
描述This book argues that media and capitalism no longer exist as separated entities, and posits three reasons why one can no longer exist without the other. Firstly, mass media have become indispensable to capitalism due to the media’s ability to sell the commodities of mass consumerism. Media capitalism also creates pro-capital attitudes among a target population and establishes an ideological hegemony. Thirdly, media capitalism provides mass deception to hide the pathologies of capitalism, which include mass poverty, rising inequalities, and the acceleration of global warming. To illuminate this, the book’s historical chapter traces the emergence of media capitalism. Its subsequent chapters show how media capitalism has infiltrated the public sphere, society, schools, universities, the world of work and finally, democracy. The book concludes by outlining how societies can transition from media capitalism to a post-media- capitalist society..
出版日期Book 2021
关键词media theory; media history; PR; public relations; spin; propoganda
版次1
doihttps://doi.org/10.1007/978-3-030-87958-7
isbn_softcover978-3-030-87960-0
isbn_ebook978-3-030-87958-7
copyrightThe Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl
The information of publication is updating

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发表于 2025-3-21 23:33:03 | 显示全部楼层
Media Capitalism and Schools,double role of future worker and consumer as a given. Once gone through schooling, most children and young adults enter work and consumerism in the belief that both are normal, natural, if not inevitable.
发表于 2025-3-22 04:18:09 | 显示全部楼层
Introducing Media Capitalism, needs a supportive climate in which to operate. This is the task of public relations (PR). With consumer capitalism working efficient, capitalism was free to engage in PR. How this has shaped societies, the public sphere, school and universities, human behaviour, work and eventually democracy is shown in this book.
发表于 2025-3-22 06:34:16 | 显示全部楼层
The Society of Media Capitalism,d even colonise the lifeworld. It converts the lifeworld part of society into a function of neoliberal capitalism. As a consequence, those parts of societies unspoiled by the requirements of capitalism are shrinking, as media capitalism moves in. This occurs as the power of the ideology of media capitalism increases.
发表于 2025-3-22 11:27:42 | 显示全部楼层
发表于 2025-3-22 15:21:03 | 显示全部楼层
Media Capitalism and the Public Sphere,elations to use the public sphere for its much more ideological purposes. This chapter shows how, aided by the rise of corporate mass media, the public sphere increasingly became a realm in which ideologies supportive of capitalism are exchanged.
发表于 2025-3-22 20:15:52 | 显示全部楼层
Media Capitalism and Universities,Finally, the chapter also argues that universities themselves have become media entities as marketing and corporate branding has taken hold. As a consequence, universities increasingly mirror modern corporations. The chapter shows why universities play a vital support role for the success of media capitalism.
发表于 2025-3-22 21:57:09 | 显示全部楼层
发表于 2025-3-23 04:51:00 | 显示全部楼层
Media Capitalism and the World of Work,ons almost never appear in a favourable light. Corporate media tend to emphasis the negatives of trade unions rather than their positives. Virtually, the same goes for strikes and even collective action. As a consequence, our image of the world of work is no longer a truthful representation.
发表于 2025-3-23 08:06:26 | 显示全部楼层
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