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Titlebook: LOHAS-Marketing; Strategie – Instrume Stefan Helmke,John Uwe Scherberich,Matthias Uebel Book 2016 Springer Fachmedien Wiesbaden 2016 LOHAS-

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Konsumverhalten und Werte-Set.- Marketing-Zielgruppendifferenzierung.- LOHAS-Studienübersicht.- Mediennutzung.- Zukunft der Zielgruppe LOHAS.- Strategische Bedeutung und Marktpotential.- LOHAS-Marktbearbeitung.978-3-8349-3042-2978-3-8349-3719-3
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Stefan Helmke,John Uwe Scherberich,Matthias Uebel the book starts from the assumption that the ontology of civilizations and cultures is not based on immutable substances, but on the relations between different factors that constitute them as categories. The 978-3-031-37520-0978-3-031-37518-7Series ISSN 2731-0620 Series E-ISSN 2731-0639
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Stefan Helmke,John Uwe Scherberich,Matthias Uebel-West ethics.Offers alternative understandings of social eth.This book introduces into the current global ethics debate models of humanism developed in classical Chinese traditions, which have not yet been comprehensively presented to Western scholarship or integrated into the framework of global di
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Stefan Helmke,John Uwe Scherberich,Matthias Uebelion, education, and philosophical/religious views.Offers cri.This book. .brings together a diverse and wide-ranging group of thinkers to forge unsuspecting conversations across the humanist and non-humanist divide. How should humanism .relate .to a non-humanist world? What distinguishes “humanism” f
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Stefan Helmke,John Uwe Scherberich,Matthias Uebelion, education, and philosophical/religious views.Offers cri.This book. .brings together a diverse and wide-ranging group of thinkers to forge unsuspecting conversations across the humanist and non-humanist divide. How should humanism .relate .to a non-humanist world? What distinguishes “humanism” f
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