| 书目名称 | Italian Women‘s Experiences with American Consumer Culture, 1945–1975 | | 副标题 | The Italian Mrs. Con | | 编辑 | Jessica L. Harris | | 视频video | | | 概述 | Focuses on the intersection of Italian women and American consumerism, using memoirs and oral histories of Italian women to understand and highlight how women’s social and cultural lives were affected | | 丛书名称 | Italian and Italian American Studies | | 图书封面 |  | | 描述 | .This book analyzes the spread of American female consumer culture to Italy and its influence on Italian women in the postwar and Cold War periods, eras marked by the political, economic, social, and cultural battle between the United States and Soviet Union. Focusing on various aspects of this culture—beauty and hygiene products, refrigerators, and department stores, as well as shopping and magazine models—the book examines the reasons for and the methods of American female consumer culture’s arrival in Italy, the democratic, consumer capitalist messages its products sought to “sell” to Italian women, and how Italian women themselves reacted to this new cultural presence in their everyday lives. Did Italian women become the American Mrs. Consumer? As such, the book illustrates how the modern, consuming American woman became a significant figure not only in Italy’s postwar recovery and transformation, but also in the international and domestic cultural and social contests for the hearts and minds of Italian women.. | | 出版日期 | Book 2020 | | 关键词 | American consumer culture; Italian consumer culture; Post-War Italy; Italy and United States; mass consu | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-030-47825-4 | | isbn_softcover | 978-3-030-47827-8 | | isbn_ebook | 978-3-030-47825-4Series ISSN 2635-2931 Series E-ISSN 2635-294X | | issn_series | 2635-2931 | | copyright | The Editor(s) (if applicable) and The Author(s) 2020 |
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书目名称Italian Women‘s Experiences with American Consumer Culture, 1945–1975影响因子(影响力)
书目名称Italian Women‘s Experiences with American Consumer Culture, 1945–1975影响因子(影响力)学科排名
书目名称Italian Women‘s Experiences with American Consumer Culture, 1945–1975网络公开度
书目名称Italian Women‘s Experiences with American Consumer Culture, 1945–1975网络公开度学科排名
书目名称Italian Women‘s Experiences with American Consumer Culture, 1945–1975被引频次
书目名称Italian Women‘s Experiences with American Consumer Culture, 1945–1975被引频次学科排名
书目名称Italian Women‘s Experiences with American Consumer Culture, 1945–1975年度引用
书目名称Italian Women‘s Experiences with American Consumer Culture, 1945–1975年度引用学科排名
书目名称Italian Women‘s Experiences with American Consumer Culture, 1945–1975读者反馈
书目名称Italian Women‘s Experiences with American Consumer Culture, 1945–1975读者反馈学科排名
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发表于 2025-3-21 18:49:02
