Titlebook: Innovative Research Methodologies in Management; Volume I: Philosophy Luiz Moutinho,Mladen Sokele Book 2018 The Editor(s) (if applicable) a

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Malcolm J. Beynon,Luiz Moutinho,Cleopatra Veloutsoue gleichbleibender Technologien operierte. Zudem müssen sich die Firmen an neue ökonomische Prämissen anpassen. Noch Ende der siebziger Jahre produzierten die Unternehmen für den spezifischen Bedarf der heimischen Post-und Fernmeldeverwaltungen. Die Märkte für Telekommunikationseinrichtungen waren n

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Hosting a Successful Metamodern Party: Mixed Methods Management Research on the Web 2.0+,ously provide data depth and breadth whilst safeguarding generalisability and transferability of results. Still, their use in academic research remains limited due to the high costs involved. In this chapter it is argued that a large part of the resource restrictions can be reduced by using the inte

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Why Consumer Psychology Needs Neurophilosophy,possibility of explaining consumer choice in terms of neural events promises to link consumer psychology with biology and to relate some of the most ubiquitous aspects of human behavior to their evolutionary origins. As Bickle (Philosophy and Neuroscience: A Ruthlessly Reductive Account, Dordrecht,

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Emotivity and Ephemera Research, narrative accounts back using creative means of presentation. Participants told each other stories from their pasts based on objects that they presented to each other as gifts. Each partner then reported the shared story to the group using arts-led presentation methods..Narrative research and the q

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Diagnostic Measurement,cation-based decisions. The decisions are based on a nuanced profile of attributes or skills obtained from observable characteristics of an individual. In this chapter, we discuss psychometric methodologies involved in engaging in diagnostic measurement. We define basic terms in measurement, describ

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