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Titlebook: Exploring Business Language and Culture; Urszula Michalik,Paweł Zakrajewski,Anna Stwora Book 2020 Springer Nature Switzerland AG 2020 Busi

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Sociopragmatic and Strategic Functions of Humour in Intercultural Business Contextsin business, in negotiations or in one’s workplace? Is more humour associated with more risk in intercultural communication? Which strategic functions of humour seem crucial to the informants? These are the research questions the author will try to answer.
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The Language of M—A Female Manager (as Played by Judi Dench)es, according to an established methodological framework based on previous studies in the field of discourse and gender (Lakoff (.); Coats (.); Wareing (.); Kendall & Tannen (.); Cameron (.); Scollon & Scollon, .), and of institutional discourse (Tannen (.); Mayr (.); Koester (.)).
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Janusz Biene,Daniel Kaiser,Holger Marckse under the umbrella of English for Specific Purposes (ESP) which is generally based on students’ needs. BE in economic disciplines should cover the present and future needs of students. These needs are evolving due to the advances in internationalization of higher education as well as the labour ma
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https://doi.org/10.1007/978-3-322-89591-2by Howe and Strauss (.) and by Chester (.) differentiates between various age generations—baby boomers, generation X, Millennials (generation Y), and Z generation, and each of them seems to constitute a unique group thinking, working, living, and communicating in its specific and age-appropriate way
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Andreas Ruppert,Hansjörg Riecherton. In the first part of the paper, the phenomenon of prosumption is briefly discussed and its different dimensions are elaborated on. Then its role in postgraduate university education is presented. The empirical research is based on a case study of postgraduate studies in the area of key account m
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Eine strukturelle Theorie der Revolution communication skills can be observed. As a result, greater demand for advanced Business English courses and qualified Business English teachers can be observed. This, in turn, may be perceived as a challenge for English language teachers. In order to meet their students’ expectations and fully deve
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https://doi.org/10.1007/978-3-322-89050-4e expectation that business activity should not be inimical to stakeholders’ interests, in particular the public and employees. Morally right behaviour, which should derive from individual values or regulations, is believed to contribute to good business relations with the environment. The emergence
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