Titlebook: Economics and Management of Franchising Networks; Josef Windsperger,Gérard Cliquet,Mika Tuunanen (Re Conference proceedings 2004 Springer-

Platelet

Towards a More General Theory of Franchise Governanceoblems of collective action, and tournaments and adaptive imitation are linked to alternative types of franchise organization using established franchising taxonomies and previous research on franchise organization. Common activities of franchised operations are examined in light of governance syste

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The Organizational Choice Decision in Business Format Franchising: An Empirical Testal choice while controlling for the potential influence of resource scarcity factors. The study reported here extends the extant empirical franchising literature in three ways. First, this study takes the outlet as the unit of analysis and explores organizational choice within the franchise system.

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The Dual Network Structure of Franchising Firms Property Rights, Resource Scarcity and Transaction C the property rights theory we argue that the contractual mix between company-owned and franchised outlets depends on the distribution of intangible assets between the franchisor and franchisee. The more important the franchisor’s system-specific assets relative to the franchisee’s local market asse

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Successful Franchising Using the Plural Formchisees. Besides independent franchise outlets, the majority of chains operates a significant number of company-owned stores run by employed store managers. The evolution and constant existence of these hybrid organizational forms cannot be explained along a pure principal-agent-view and deserves fu

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Innovation Management within the Plural Form Networker overhead cost, increased responsiveness and flexibility, and greater operational efficiency (Lozenzoni and Baden 1995). In addition, thanks to interfaces between many units, the network is a powerful tool to foster innovation. However, networks can also block innovation because of the divergence

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Contract Design and Range of Services in Franchising: An Empirical Contribution to the Effect of Incract design in franchise chains in terms of sales. Therefore, the royalty rate dependent on sales and the initial lump sum fee will be investigated. Furthermore, the impact of the franchisor’s activities and policies on the sales volume of the franchisee will be studied. The following hypotheses ref

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Understanding Exploration and Exploitation in Franchising and Other Forms of Commercial Cooperationommercial cooperation deal with the paradox of exploration and exploitation in their relationships through time. Two levels of analysis are distinguished: the level of strategic characteristics of the franchise system and the level of relationships between the franchisor and the franchisees that are