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Titlebook: Cultural Studies of LEGO; More Than Just Brick Rebecca C. Hains,Sharon R. Mazzarella Book 2019 The Editor(s) (if applicable) and The Author

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发表于 2025-3-21 17:34:09 | 显示全部楼层 |阅读模式
书目名称Cultural Studies of LEGO
副标题More Than Just Brick
编辑Rebecca C. Hains,Sharon R. Mazzarella
视频video
概述foregrounds new and emerging ideas of how LEGO responds to shifting cultural tides and trends.uses an interdisciplinary approach to examine LEGO from a unique angle of critical and cultural interrogat
图书封面Titlebook: Cultural Studies of LEGO; More Than Just Brick Rebecca C. Hains,Sharon R. Mazzarella Book 2019 The Editor(s) (if applicable) and The Author
描述.This collection examines LEGO from an array of critical and cultural studies approaches, foregrounding the world-renowned brand‘s ideological power and influence. Given LEGO’s status as the world’s largest toy manufacturer and a transnational multimedia conglomerate, .Cultural Studies of Lego: More Than Just Bricks. considers LEGO media‘s cultural messages; creativity with and within LEGO artifacts; and diversity within the franchise, including gender and race representation. The chapters’ in-depth analyses of topics including LEGO films, marketing tactics, play sets, novelizations, and fans offer compelling insights relevant to those interested in the LEGO brand and broader trends in the children’s popular culture market alike..
出版日期Book 2019
关键词LEGO; Cultural Studies; Media Studies; Children‘s Media; Toys; Critical Studies; Children
版次1
doihttps://doi.org/10.1007/978-3-030-32664-7
isbn_softcover978-3-030-32663-0
isbn_ebook978-3-030-32664-7
copyrightThe Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl
The information of publication is updating

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Toyetics and Novelizations: Bringing , to the Pagezation authors relates to the subject of these texts: namely, cute toys and their scaled-down adventures. In so doing, Goggin genders issues as they relate to novelizations and to women’s supposed role as nurturers.
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A License to Diversify: Media Franchising and the Transformation of the “Universal” LEGO Minifiguref universality that it formerly embraced. These dynamics reveal both how the licensing practices of media franchising can catalyze more diverse and inclusive cultural commodities and how that capacity for change gets incorporated within the design, product differentiation and branding strategies of construction play.
发表于 2025-3-22 19:15:20 | 显示全部楼层
Book 2019gender and race representation. The chapters’ in-depth analyses of topics including LEGO films, marketing tactics, play sets, novelizations, and fans offer compelling insights relevant to those interested in the LEGO brand and broader trends in the children’s popular culture market alike..
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发表于 2025-3-23 02:13:51 | 显示全部楼层
Made Up Prophecies: Metamodern Play with Religion, Spirituality and Monomyth in the LEGO Universethe religious studies field that discuss religion, spirituality and secularity; religion, narrative and media; and religion and play, Undheim finds that LEGO incorporates elements in their transmedia supersystems that reflect a contemporary, metamodern approach to religion.
发表于 2025-3-23 08:47:11 | 显示全部楼层
Analyse des bestehenden Geschäftsmodellss multiplicity. By way of a close, formal engagement with LEGO films and videogames, in this chapter, author Ari Mattes examines how LEGO’s privileging of the list as an aesthetic form ultimately serves to negate irony’s potential as bearer of critical meaning.
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