Titlebook: Conference Proceedings Trends in Business Communication 2020; Peter Schneckenleitner,Wolfgang Reitberger,Andre H Book 2021 The Editor(s) (

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tDCS and Functional Connectivitye challenges they face. Based on a quantitative survey (. = 143), it can be shown that in social media management the boundaries between the communication disciplines of Public Relations, Marketing Communications and Brand Communications are blurring.

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Computer-Based Models of tDCS and tACSual-only annual shareholder meetings. This article shows to what extent annual shareholder meetings of publicly listed companies have become virtual in Austria so far and what a virtual annual shareholder meeting means for the communication to and among shareholders.

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,Changes in Internal Communications Through the “Home Office” Working Model,ation), a deterioration of interdepartmental relationships as well as a reduction in (interpersonal) communication in the course of home office work. In internal corporate communication, therefore, targeted measures for a functioning home office are necessary.

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Tweeting CEOs, Opinion Leadership, and the Social Capital of Companies, follower counts. The results suggest that the CEOs who gained the most followers and, therefore, potentially increased the social capital of their companies tweeted positive messages to diverse audiences and actively maintained various stakeholder relationships.

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Blurring the Lines: How Social Media Managers Transform Business Communication,e challenges they face. Based on a quantitative survey (. = 143), it can be shown that in social media management the boundaries between the communication disciplines of Public Relations, Marketing Communications and Brand Communications are blurring.

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Book 2021n times of home office and new aspects of social media topics. All contributions were presented orally at the international online conference "Trends in Business Communication" on 4 December 2020, the full papers were subjected to a peer review process.