书目名称 | Co-Creation and Learning | 副标题 | Concepts and Cases | 编辑 | K.B. Akhilesh | 视频video | | 概述 | Introduces the innovative concept of co-creation, its various methodologies and learning techniques.Helps to understand the processes involved in implementing co-creation in any organization.Presents | 丛书名称 | SpringerBriefs in Business | 图书封面 |  | 描述 | This book introduces readers to co-creation --- a complex, value-based, context-driven and collaborative effort to develop new paradigms, products and services to satisfy human wants. Co-creation is built not only around the perceptions of challenges, cause-and-effect relationships and constraints, but also around available alternatives for dealing with or overcoming those challenges. Co-creation is not about transferring or outsourcing activities, and neither is it about the customization of products and services. This book explains the emergence of the co-creation approach. It describes various models of value creation, as well as different stages and the contract process involved in co-creation. It also explores different types of learning and learning techniques, and how co-creation impacts the learning process. The book allows practitioners and policymakers to understand the processes involved in implementing co-creation in any organization, while also presenting case studies to show how to apply the relevant concepts in their day-to-day activities. | 出版日期 | Book 2017 | 关键词 | Business Strategy; Co-creation; Collaboration; Innovation; Value Creation; Learning | 版次 | 1 | doi | https://doi.org/10.1007/978-81-322-3679-5 | isbn_softcover | 978-81-322-3677-1 | isbn_ebook | 978-81-322-3679-5Series ISSN 2191-5482 Series E-ISSN 2191-5490 | issn_series | 2191-5482 | copyright | The Author(s) 2017 |
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