Titlebook: China Livestreaming E-commerce Industry Insights; Ruo Si Book 2021 The Editor(s) (if applicable) and The Author(s) 2021 Taobao Live Stream

得体

Livestreaming E-Commerce Platforms in China: Types and Strategies,, but Kwai has an obvious disadvantage in the supply chain. Different platforms have different strategies. This chapter also analyses some representative cases of livestreaming e-commerce enterprises like Qianxun Group, the MCN agency behind top livestreamer Viya.

Affectation

Risks and Future of Livestreaming E-Commerce in China,ccelerates industry standardisation; livestreaming e-commerce develops in coordination with more industries; professional backgrounds of livestreamers become more diversified; the long tail effect boosts the expansion of livestreaming e-commerce market; digital operation management helps to accurately meet consumers’ needs.

MAG

与野兽博斗者

Laboratory Studies of Rydberg Atoms regulations concerning the industry. Based on the 5G infrastructure, advanced technologies such as UHD, 3D audio, VR and AR will provide an immersive experience for users watching livestreaming. Also, people‘s home isolation during the pandemic in 2020 promotes the prosperity of online entertainmen

inhumane

https://doi.org/10.1007/978-94-009-9024-1avoidable and the Matthew effect becomes evident, with some phenomenal hosts like Zhang Dayi, Li Jiaqi, Viya and Xin Ba dominating the market. Aside from Internet influencers and traditional celebrities, there are a great many corporate leaders who have adapted the changed marketing environment of e

acheon

LEVER

https://doi.org/10.1007/978-0-387-09691-9nly relate to host obligations and legal relationships between MCN agencies and hosts, but can be associated with product selection as well. The construction of a healthy industrial ecology requires the joint efforts of livestreamers, MCN agencies, livestreaming platforms and government regulators.

Myocarditis

https://doi.org/10.1007/978-981-16-5344-5Taobao Live Streaming; Scene Immersion; Live Shopping; Streamer Structure; Celebrity Merchandising; MCN O

Proponent

Vital-Signs