Titlebook: Business Development; Processes, Methods a Andreas Kohne Book 2023Latest edition Springer Fachmedien Wiesbaden GmbH, part of Springer Natur

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Target Market,ng products must ideally be positioned in the target market, to achieve high sales. In order to find and understand this target market for the first time, a market analysis is necessary. Here, either through own online and offline research or by external market research companies, the market, its pa

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excrete

,Interview with Björn Radde,r this purpose. He vividly describes how Business Development is used in the company to operate close to the target market. For example, he describes the T-Systems Innovation Centers, where new technologies and business models are tested together with customers.

oblique

,Quotes from Science and Business,atements are reproduced as quotations..After the topic of Business Development has been described in detail in this book, statements from specialists have been collected for the following chapter. They show how extensive Business Development is and how different industries assess and use Business De

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Einleitung,ernationalen Gemeinschaft und einer Flut von ständigen Gesetzesänderungen, Verwaltungserlasse und Gerichtsentscheidungen gekennzeichnet, hat weitreichende Konsequenzen für alle die im durch ständigen Wandel und internationale Einflüsse geprägten modernen, in grenzüberschreitenden Geschäft s- und Wir