Titlebook: Broadening Cultural Horizons in Social Marketing; Comparing Case Studi Rachel Hay,Lynne Eagle,Abhishek Bhati Book 2021 Springer Nature Sing

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书目名称Broadening Cultural Horizons in Social Marketing读者反馈学科排名

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Finding the Sweet Spot: Can Social Marketing Encourage Cane Farmers to Change Practices for Water Quct use impacts. Many water quality behaviour change programs fail to achieve sustained change using traditional methods. NQ Dry Tropics received funding from the Queensland Government Reef Water Quality Program to trial methods with 14 farmers at two wetland sites, to achieve water quality outcomes

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It Takes a Village: Co-creation and Co-design for Social Media Health Promotionsfully connecting with and engaging the target audience is still a key challenge faced by health professionals and social marketers. This chapter examines the use of co-creation and co-design processes as ways to engage young people in Social Media interventions. This method involves a ‘Wicked Probl

沟通

Male Engagement Through Increased Awareness for Men’s Counselling: A Case Study of Pulih Foundationduce violence against women and children. This approach uses the socio-ecological framework where violent prevention efforts must be conducted at the individual, family, community, and country level. To make this happen, we participated in the MenCare+ (2013–2015) program and the Prevention+ (2016–2

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MAKE IT COUNT 2018: Industry Case Studyighlighting international issues and current challenges in post-mortem organ donation. In the second section, we present a case study style summary andcritical explanation of the MAKE IT COUNT 2018 campaign from Australia, which aimed to raise awareness and increase Australian Organ Donor registrati

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Declare or Dispose: Keeping Biosecurity Threats Out of New Zealand Using Behaviour Changemme follows a benchmarking criterion to deliver behaviour change. The programme is tasked with changing behaviour of international travellers to New Zealand to protect the country’s environment and horticultural and agricultural industries from harmful pests and diseases. This is by either leaving b