Titlebook: Brand, Label, and Product Intelligence; Second International Joseph Kaswengi,Aurore Ingarao Conference proceedings 2022 The Editor(s) (if a

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Riccardo Manfredi,Roberto Pozzi Mucellihe factors that contribute to resistance to the decline in centre-city patronage. According to the findings, critical drivers include the shop’s certification or labelling, access capabilities (e.g., parking), digital solutions, public governance or authorities’ co-participation. Theoretical and managerial implications are discussed.

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2198-7246 lated to the COVID-19 impactThis book contains the latest and most up-to-date research results from the fields of brands, labels and product, presented at the international colloquium COBLI 2021, held in Orleans, France. It covers a wide range of topics from the fields of economics, psychology, info

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Steady-State Gradient-Echo Imaging,nd its effect on consumers’ purchase intention, and also determinants that impact the consumer’s attitude towards product and service recommendations made by digital influencers. We draw a conceptual framework based on previous scientific research to explain the impact of digital influencer on attitude and purchase intention.

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The Impact of Digital Influencers on Consumer Behavior: Towards a Conceptual Framework of Purchase Ind its effect on consumers’ purchase intention, and also determinants that impact the consumer’s attitude towards product and service recommendations made by digital influencers. We draw a conceptual framework based on previous scientific research to explain the impact of digital influencer on attitude and purchase intention.

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Alexei Vertiy,Andrei Pavlyuchenko4–2021 suggest three cluster namely the process of theoretical foundations of ethnocentrism, operability of the concept of ethnocentrism and intersection between research on the operational aspect of the construct and the conceptual aspect. Finally, this previous clusters has been mutated from one sub-period to another.

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Ethnocentrism Consumer Research: A Bibliometric Analysis Overview Over 1984–20214–2021 suggest three cluster namely the process of theoretical foundations of ethnocentrism, operability of the concept of ethnocentrism and intersection between research on the operational aspect of the construct and the conceptual aspect. Finally, this previous clusters has been mutated from one sub-period to another.

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OASIS

Acquisition Parameters (Pulse Sequences), with social media content (engagement) improved both brand attitude and booking intention. In addition, publications that referred to localization were the most effective in increasing favourable attitudes towards the brand as well as booking intention.

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