Titlebook: Biosurveillance in New Media Marketing; World, Discourse, Re Selena Nemorin Book 2018 The Editor(s) (if applicable) and The Author(s) 2018

绝缘

Poor in World: Augmenting Animality,y illuminates how certain guiding metaphors play out in the discourse of neuromarketing as dehumanising mechanisms. The idea of human animality has been used to signify the way in which biological-determinist ideology has tended to shape human subjectivities in networked societies.

Itinerant

https://doi.org/10.1007/978-3-319-96217-7Neuromarketing; Consumer Surveillance; Technology and Society; Consumer Rights; Cultural Media Environme

ineluctable

COW

Acetaldehyde

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Gorilla

Lecture Notes in Computer Scienceysiological data. I refer to this as ‘biosurveillance.’ The section highlights how these techniques are increasingly disrupting the potential of democratic communicative action. It also introduces the question that called the book into being: Does the discourse of neuromarketing suggest the practice

清澈

肮脏

Lecture Notes in Computer Scienceothers, this chapter provides a brief overview of the significant technological moments that impacted and changed the way the practice has been conducted over the years in order to place neuromarketing on a continuum, as a modality of late capitalism.

Cultivate

white-matter