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Titlebook: Audiovisual Tourism Promotion; A Critical Overview Diego Bonelli,Alfio Leotta Book 2021 The Editor(s) (if applicable) and The Author(s), un

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Colourful Scenery, Colourful Language: Representing White Australia in the ‘Where the Bloody Hell ar outdated race and gender representations, and the long-standing cultural impact of the ‘Where the Bloody Hell Are You’ advertisement, which was considered successful in gaining international attention, but unsuccessful in attracting tourists to Australia.
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ions performed by a vast array of diverse media texts.Offers.This book deploys the concept of ‘audiovisual tourism promotion’ to account for the promotional functions performed by a vast array of diverse media texts including tourism films, feature films, digital videos conceived for online circulat
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Book 2021texts including tourism films, feature films, digital videos conceived for online circulation, video games and TV commercials. From this point of view, this volume fills a major gap in the literature by providing the first comprehensive critical overview of audiovisual tourism promotion as a distinc
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Effects of Language Policies on Attitudes, It will stress how films by outsiders familiar with popular representations resemble the imagery of professional media in many respects, without articulating the simplistic narratives of publicity material but sharing some of the wider aspirations of cultural discourses in circulation.
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Book 2021t media field. In this book, the study of audiovisual tourism promotion is characterised by an interdisciplinary approach which combines film studies, media studies, human geography, sociology, tourism studies, history, postcolonial and gender studies. This book will appeal to a wide range of students and scholars from different disciplines..
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Introduction,cCannell argues that mass media boost the appeal of tourism destinations by influencing the way in which they are represented and perceived (1999). Similarly, John Urry claims that tourism practices are intrinsically associated with visual consumption, particularly with the commodification of images
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Australian Tourism Film 1926–1975: Promoting Australia in the Age of Government-Led Film Productionord either to neglect the projection of its national personality or to resign its projection to others.” (1932, 11) Tallents’s attention to national visibility and to the manufacturing of a specific, well-recognisable national character, as well as his focus on the production of educational, promoti
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