书目名称 | Understanding Search Engines | 编辑 | Dirk Lewandowski | 视频video | | 概述 | Provides a broad introduction to search engines for students and professionals in various fields.Integrates technical, user, internet-based research, economic, and societal perspective.Shows the impli | 图书封面 |  | 描述 | .This book provides a broad introduction to search engines by integrating five different perspectives on Web search and search engines that are usually dealt with separately: the technical perspective, the user perspective, the internet-based research perspective, the economic perspective, and the societal perspective..After a general introduction to the topic, two foundational chapters present how search tools can cover the Web’s content and how search engines achieve this by crawling and processing the found documents. The next chapter on user behavior covers how people phrase their search queries and interact with search engines. This knowledge builds the foundation for describing how results are ranked and presented. The following three chapters then deal with the economic side of search engines, i.e., Google and the search engine market, search engine optimization (SEO), and the intermingling of organic and sponsored search results. Next, the chapter on search skills presents techniques for improving searches through advanced search interfaces and commands. Following that, the Deep Web and how its content can be accessed is explained. The two subsequent chapters cover ways to | 出版日期 | Book 2023 | 关键词 | Search Engines; Information Retrieval; Human Computer Interaction; Google; Search Algorithms; Web Search; | 版次 | 1 | doi | https://doi.org/10.1007/978-3-031-22789-9 | isbn_softcover | 978-3-031-22788-2 | isbn_ebook | 978-3-031-22789-9 | copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl |
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