用户名  找回密码
 To register

QQ登录

只需一步,快速开始

扫一扫,访问微社区

Titlebook: Understanding Consumer Choice; Gordon R. Foxall Book 2005 Palgrave Macmillan, a division of Macmillan Publishers Limited 2005 brand.consum

[复制链接]
查看: 31789|回复: 41
发表于 2025-3-21 16:49:42 | 显示全部楼层 |阅读模式
书目名称Understanding Consumer Choice
编辑Gordon R. Foxall
视频video
图书封面Titlebook: Understanding Consumer Choice;  Gordon R. Foxall Book 2005 Palgrave Macmillan, a division of Macmillan Publishers Limited 2005 brand.consum
描述Understanding Consumer Choice shows how attempts to relate consumers‘ attitudes and actions have implicitly incorporated measures of the very variables at the heart of a situational theory of consumer choice. These are the buyer‘s consumption history and the physical and social setting in which consumer behaviour occurs. The book explores the capacity of the resulting model to explain consumer behaviour in retail and consumption situations, and to elucidate brand choice. The result is a novel interrogation of cognitive and behavioural perspectives, an overarching philosophy for consumer research.
出版日期Book 2005
关键词brand; consumer; marketing; research
版次1
doihttps://doi.org/10.1057/9780230510029
isbn_softcover978-1-349-51198-3
isbn_ebook978-0-230-51002-9
copyrightPalgrave Macmillan, a division of Macmillan Publishers Limited 2005
The information of publication is updating

书目名称Understanding Consumer Choice影响因子(影响力)




书目名称Understanding Consumer Choice影响因子(影响力)学科排名




书目名称Understanding Consumer Choice网络公开度




书目名称Understanding Consumer Choice网络公开度学科排名




书目名称Understanding Consumer Choice被引频次




书目名称Understanding Consumer Choice被引频次学科排名




书目名称Understanding Consumer Choice年度引用




书目名称Understanding Consumer Choice年度引用学科排名




书目名称Understanding Consumer Choice读者反馈




书目名称Understanding Consumer Choice读者反馈学科排名




单选投票, 共有 0 人参与投票
 

0票 0%

Perfect with Aesthetics

 

0票 0%

Better Implies Difficulty

 

0票 0%

Good and Satisfactory

 

0票 0%

Adverse Performance

 

0票 0%

Disdainful Garbage

您所在的用户组没有投票权限
发表于 2025-3-21 23:29:28 | 显示全部楼层
发表于 2025-3-22 02:05:06 | 显示全部楼层
,The Behavior of Consumers’ Attitudes,definitions of attitude in psychology and marketing. There is some agreement that the term refers to “.” (Fishbein & Ajzen, 1975, p. 6, italics in original) but, as they authors demonstrate, even this is a highly ambiguous statement and permits a variety of methodologies and explanations of behavior
发表于 2025-3-22 06:31:23 | 显示全部楼层
发表于 2025-3-22 09:32:11 | 显示全部楼层
Attitudes, Situations, and Behavior,, and . are the three emotional variables which summarise the emotion-eliciting qualities of environments and mediate a variety of approach-avoidance behaviors such as preference, exploration, affiliation and work performance.
发表于 2025-3-22 13:47:31 | 显示全部楼层
ith them part of the knowledge stock of the former employer. Hence, the mobility of key Research & Development (R&D) personnel jeopardizes the innovative ability of a firm and consequently its competitiveness. This poses major challenges to the management of firms, but also to policy makers since in
发表于 2025-3-22 18:09:49 | 显示全部楼层
发表于 2025-3-23 00:03:40 | 显示全部楼层
Gordon R. Foxallrities and differences between the occurrences in the two types of society. As defined in the theoretical framework, a loose-knit society refers to one with a moderate degree of kinship bonds and of regulatory control.
发表于 2025-3-23 03:16:24 | 显示全部楼层
Gordon R. Foxalle tagline sound bites used in investigative journalism. Before the emergence of the anticult movement (ACM) (Needleman 1972; Glock and Bellah 1976; Stoner and Parke 1979; Shupe and Bromley 1980; Bromley and Shupe 1981; Lewis 1994), new religions mushroomed within a sense of experimentation and amids
发表于 2025-3-23 08:24:05 | 显示全部楼层
Gordon R. Foxallhese schools shade into one another, however, and each term is applied to several different conceptions of international law. Furthermore, the relationships among these various views of the law of nations, historically speaking, are often quite intricate.
 关于派博传思  派博传思旗下网站  友情链接
派博传思介绍 公司地理位置 论文服务流程 影响因子官网 SITEMAP 大讲堂 北京大学 Oxford Uni. Harvard Uni.
发展历史沿革 期刊点评 投稿经验总结 SCIENCEGARD IMPACTFACTOR 派博系数 清华大学 Yale Uni. Stanford Uni.
|Archiver|手机版|小黑屋| 派博传思国际 ( 京公网安备110108008328) GMT+8, 2025-6-21 15:45
Copyright © 2001-2015 派博传思   京公网安备110108008328 版权所有 All rights reserved
快速回复 返回顶部 返回列表