| 书目名称 | The Timeless Principles of Successful Business Strategy |
| 副标题 | Corporate Sustainabi |
| 编辑 | Eric Viardot |
| 视频video | http://file.papertrans.cn/922/921266/921266.mp4 |
| 概述 | Includes core business strategy concepts and practices that are used by successful everlasting companies.Features an exclusive section on Corporate Culture in this new edition, as well as numerous and |
| 丛书名称 | Management for Professionals |
| 图书封面 |  |
| 描述 | .While it is possible for a company achieve short-term profit, it is much more difficult to sustain corporate success over time. This book is intended for those who run, or want to run, a business whatever its size or activity, with the objective of making it sustainable so that it will be a legacy for future generations. Indeed, the real purpose of corporate strategy is not only to make quick profits, but more importantly to create an organization that will endure. There is much to learn from the experience of established firms that have existed for a hundred years or more. They provide the material for this clear and concise book, which details the main elements of corporate strategy. Recognizing that each firm is unique, the book resists the temptation of quick fixes, instead offering lessons to be pondered and used on a case-by-case basis.. |
| 出版日期 | Book 2017Latest edition |
| 关键词 | Corporate growth strategy; Innovation and change; Key strategic principles; Strategic design; Corporate |
| 版次 | 2 |
| doi | https://doi.org/10.1007/978-3-662-54489-1 |
| isbn_softcover | 978-3-662-57200-9 |
| isbn_ebook | 978-3-662-54489-1Series ISSN 2192-8096 Series E-ISSN 2192-810X |
| issn_series | 2192-8096 |
| copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer-Verlag GmbH, DE |
|Archiver|手机版|小黑屋|
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