书目名称 | The New Chinese Traveler | 副标题 | Business Opportuniti | 编辑 | Gary Bowerman | 视频video | | 概述 | Provides valuable, business-facing, insider knowledge of the Chinese domestic, inbound and outbound tourism sectors.The book features numerous case studies, based on airlines, a tourist board, hotel c | 丛书名称 | Palgrave Pocket Consultants | 图书封面 |  | 描述 | This book explains the emerging trends and developments of Chinese outbound travel, alongside the motivations, desires and expectations of Chinese travelers themselves. Packed with interviews, this book will help businesses create products and services that meet the rapidly evolving and diversifying requirements of tech-savvy Chinese travelers. | 出版日期 | Book 2014 | 关键词 | China; travel; tourism; brand; Business Travel; economics; film; technology | 版次 | 1 | doi | https://doi.org/10.1057/9781137397331 | isbn_softcover | 978-1-137-39728-7 | isbn_ebook | 978-1-137-39733-1Series ISSN 2947-6127 Series E-ISSN 2947-6135 | issn_series | 2947-6127 | copyright | Palgrave Macmillan, a division of Macmillan Publishers Limited 2014 |
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