| 书目名称 | The Bubble Theory | | 副标题 | Towards a Framework | | 编辑 | Min Ding | | 视频video | http://file.papertrans.cn/906/905518/905518.mp4 | | 概述 | Includes supplementary material: | | 丛书名称 | SpringerBriefs in Business | | 图书封面 |  | | 描述 | .The term sustainable development (SD) has now become a ubiquitous idea, philosophy, and guiding principle in our society. Governments, business, NGOs and individuals have embraced the mindset, and even the education institutions talk about graduating young people with sustainability in their DNA. Despite its noble origin, however, sustainable development is a concept that embodies compromise. This compromise has led to a term that is devoid of scientific foundation and actionable guidelines. .In this volume, Min Ding offers an alternative to SD, introducing a framework, which he calls the Bubble Theory, built on three layers: the symbiotic duo (subconscious desires at the self and species levels); enlightened needs (manifested desires of the self and species beyond basic survival and procreation), and human development principles (with fair development as the ideal principle for the present). These fundamental concepts of enlightened needs (EN) and fair development (FD) have profound implications for both the theory and application of new practices in business and policymaking.. | | 出版日期 | Book 2014 | | 关键词 | Englighted Needs; Fair Development; Innovation; Sustainability; Sustainable Development | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-319-00921-6 | | isbn_softcover | 978-3-319-00920-9 | | isbn_ebook | 978-3-319-00921-6Series ISSN 2191-5482 Series E-ISSN 2191-5490 | | issn_series | 2191-5482 | | copyright | The Author(s) 2014 |
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