| 书目名称 | Strategy is Digital |
| 副标题 | How Companies Can Us |
| 编辑 | Carlos Cordon,Pau Garcia-Milà,Pablo Caballero |
| 视频video | |
| 概述 | data will change every company in the world.frameworks and tools to allow executives from traditional industries to.leverage the big data transformation.Includescase studies from well-known companies |
| 丛书名称 | Management for Professionals |
| 图书封面 |  |
| 描述 | This book presentsstrategies and practices to allow everyday companies to cope with thefundamentally changing landscape of business models and to take advantage ofthe huge business opportunities arising from the advent of big data. Itdevelops several case studies from companies in traditional industries likeLEGO, Yamato and Mediq, but also examines small start-ups like Space Tango,which is partnering with major multinationals to develop new business modelsusing big data. The book argues that businesses need to adapt and embark ontheir big data journey, helps them take the first step, and guides them alongtheir way. It presents successful examples and deducts essential takeawaylessons from them, equipping executives to capitalize on big data and enablingthem to make intelligent decisions in the big data transformation, giving theircompanies an essential competitive edge. |
| 出版日期 | Book 2016 |
| 关键词 | big data; internet of things; strategic planning; industry analysis; big data in traditional industries; |
| 版次 | 1 |
| doi | https://doi.org/10.1007/978-3-319-31132-6 |
| isbn_softcover | 978-3-319-80971-7 |
| isbn_ebook | 978-3-319-31132-6Series ISSN 2192-8096 Series E-ISSN 2192-810X |
| issn_series | 2192-8096 |
| copyright | Springer International Publishing Switzerland 2016 |
发表于 2025-3-21 17:03:58
