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Titlebook: Strategy and Communication for Innovation; Nicole Pfeffermann,Tim Minshall,Letizia Mortara Book 2013Latest edition Springer-Verlag Berlin

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Cognitive Diversity of Top Management Teams as a Competence-Based Driver of Innovation Capabilitynditions. However, the resulting need for a high degree of flexibility, which includes avoiding an information undersupply by being stable but inflexible, entails the risk of an information overload. Therefore, a balance between an organization’s flexibility and its stability is needed. Top Manageme
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The Role of Communicators in Innovation Clustersegional concentration strengthens the innovative capability and can lead to successful competitiveness on a global level, as demonstrated by regions such as Silicon Valley (US), Cambridge (UK) and Sophia Antipolis (France). However the successful creation of clusters still presents a challenge to po
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Managing Emotions Matters: A Balanced Framework for Communicating Innovations in Companies people in their daily lives, employees, customers, experts, academics, journalists and other opinion leaders, they can be fully effective. Therefore, communication management has to take into consideration, that the advantages of innovations can be re-evaluated from different points of view—employe
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Innovation Communication and Inter-Functional Collaboration: A View from the Competing Values Framewcreate value for shareholders, and sustain competitive advantage. Consistent with ., which places a great emphasis on the power of organizational processes and enabling technology to deliver products and services at lower costs than incumbent firms, innovative firms transform their markets by pullin
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A Relational Communication Strategy for Successful Collaborative Innovation in Business-to-Business egy that incorporates a set of propositions about the features and mechanisms of the communication process in successful collaborative innovation. We propose that relational communication provides the lubrication to the process of collaborative innovation facilitating border-less interaction between
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