| 书目名称 | Strategic Value Proposition Innovation Management in Software Startups for Sustained Competitive Adv | | 副标题 | A Strategic Tool for | | 编辑 | Varun Gupta | | 视频video | | | 概述 | Aims to increase the success rates of startups by focusing on value proposition innovation.Presents a useful guide to startups for fostering innovations for sustainable, long term, competitive advanta | | 丛书名称 | Synthesis Lectures on Technology Management & Entrepreneurship | | 图书封面 |  | | 描述 | This book aims to increase the success rates of startups by focusing on value proposition innovation, which is propelled by the involvement of potential consumers as well as other resources such as freelancers and strategic relationships with academia. The author shows how startups who are resource constrained can invest efforts exploring the potential market of their products. The author also explores how global markets can be beneficial for a startup’s success, while showing the workarounds in hard-to-access markets. The book investigates gaining knowledge shared by freelancers, customers, and academia, whose involvement can be crucial in supporting value proposition innovation activities such as ideas generation, implementation, and commercialization. Combined, the author leads readers to discover their ability to foster value proposition innovations that result into long term competitive advantage in a highly fluctuating business environment.. | | 出版日期 | Book 2022 | | 关键词 | Software startups; Entrepreneurship; Open innovation; Business model innovation; Freelancing platform te | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-031-18322-5 | | isbn_softcover | 978-3-031-18324-9 | | isbn_ebook | 978-3-031-18322-5Series ISSN 1933-978X Series E-ISSN 1933-9798 | | issn_series | 1933-978X | | copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl |
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发表于 2025-3-21 17:57:10
