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Titlebook: Strategic Islamic Marketing; A Roadmap for Engagi Baker Ahmad Alserhan,Veland Ramadani,Léo-Paul Dana Book 2022 The Editor(s) (if applicable

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楼主: Strategy
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Emerging Modest Fashion Industry: What Plays a Greater Role in Modest Dressing, Religion or Culturereligion has a greater influence on modest dressing of women. By a deep study of existing literature on modest dressing, we tried to understand whether today’s women’s modest dressing falls under the Islamic ethical framework. This study is theoretical in nature, apart from thorough study of researc
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Book 2022keting wisdom by introducing a religious-based ethical framework to the practice of marketing. The framework opens a whole new array of marketing opportunities and describes the behavior of the consumer, community, and companies using a different approach than conventional marketing thought. .. .
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Entrepreneurship Orientation, Practices, and Performance in Islam,d of worships, but beyond that, it governs business activities, while Muslims are being asked to attain the success in this world and the hereafter. Some results using bibliometric analysis are presented to see the chronologies of entrepreneurship studies and Islam including the three elements of entrepreneurial orientation.
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,E-Governance Projects in Public Organizations: The Role of Project Manager’s Islamic Work Ethics inntly impacted project performance. Teamwork quality partially mediates the relationship between Islamic work ethics and project performance. Public organizations should develop training programs to enlighten employees about the fundamentals of work practices from the Islamic perspective.
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Entrepreneurial Fear of Failure during Crises: Some Insights from Opportunity-Driven Entrepreneurs focuses on how they perceived and experienced fear of failure during the pandemic. This paper contributes to the literature with empirical results that confirm the fear of failure can capture the essence of entrepreneurial behavior during crises/pandemics in the context of opportunity-driven entrepreneurship and collectivist culture.
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ave been subjected to critical evaluation, like in these volumes. Critical evaluation means: there where contradictory information is published data and conclusions are being analyzed, broken down to the firm facts and re-interpreted in the light of all present knowledge. Depending on the informatio
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