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Titlebook: Soft Computing in Management and Business Economics; Volume 2 Anna M. Gil-Lafuente,Jaime Gil-Lafuente,José M. Me Conference proceedings 201

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Determinants of Households’ Risk than non owners, and which household features are conditioning risk taking perceptions and their relation to risk behaviour. For that, it uses data from the 2005 Spanish Survey of Household Finance (EFF). The paper improves the definition and measurement of risk behaviour and stress the relevance o
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Discussing Relationship between Asian and US Financial Marketsve transmission among of nine stock markets in Asia (Japan, Hong Kong, Indonesia, South Korea, Malaysia, Philippines, Singapore, Thailand and Taiwan) and three stock markets in US (Dow Jones, NASDAQ and S&P500). The collected weekly data is from Inform Winner Plus 2000 and the study period is from t
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Determinants of Households’ Riskrom the 2005 Spanish Survey of Household Finance (EFF). The paper improves the definition and measurement of risk behaviour and stress the relevance of owning a business or your home on your risk characteristics. Results will help to increase the understanding of risk tolerance and behaviour.
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Customer Loyalty Strategies and Tools in the Spanish Banking Sector institutions have put in place client segmentation practices and differentiated marketing strategies for each segment. The use of specific support tools is not widespread, although results point toward their positive effect on customer loyalty.
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Description of a Straightforward Strategy to Invest: An Experiment in the Spanish Stock Marketesearchers, giving an idea of the way how algorithmic strategies work in practice. Finally, we exemplify and test the method through the use of a real data set from some shares of Madrid Stock Exchange, for the time period 1994-2011, and express some concluding remarks.
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