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Titlebook: Social Entrepreneurship in Non-Profit and Profit Sectors; Theoretical and Empi Marta Peris-Ortiz,Frédèric Teulon,Dominique Bonet- Book 2017

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Social Entrepreneurship in the Automotive Industry: A Win-Win Experience,own example is that of Nobel Peace Prize winner Muhammad Yunus who created a new service based on microloans that has dramatically improved the lives of many people. There are many other lesser-known examples. This chapter examines the case of social entrepreneurship in the automotive industry. MLV
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Sponsorship of Sports Events: A Tool to Develop Social Entrepreneurship and the Corporate Social Repplied a questionnaire to 80 CEOs, vice presidents, directors or managers at companies operating in different economic sectors. The questionnaire contained five analytical dimensions: innovation and creativity; motivation; social responsibility; image; and sales/income. The core motive identified by
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Social Entrepreneurship in Non-profit and Profit Activities. Theoretical and Empirical Landscape: Aof social entrepreneurship, its utilitarian basis and its possibilities to discover market segments which make the solution of social deficiencies compatible with the earning of profits. Finally, we briefly present the different chapters of the book.
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Sponsorship of Sports Events: A Tool to Develop Social Entrepreneurship and the Corporate Social Rejective of making money the least valued motive when considering participation in this type of initiative. We are correspondingly able to conclude that companies investing in socially responsible actions improve their market positioning and motivate their members of staff.
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