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Titlebook: Revenue Management in Manufacturing; State of the Art, Ap Danilo Zatta Book 2016 The Editor(s) (if applicable) and The Author(s), under exc

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s the barriers that hinder the implementation of revenue man.This book focuses on the application of revenue management in the manufacturing industry. Though previous books have extensively studied the application of revenue management in the service industry, little attention has been paid to its a
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Introduction,The first chapter starts summarizing why RM is a key concept for managing demand. It then provides the motivation and background that has inspired the writing of this book. Then the objectives of the book are summarized. Finally an outline of the remaining chapters of the book is given.
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Conclusions,This chapter summarizes the results of the state of the art and profit impact of RM in the manufacturing industry and also provides directions for future research.
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978-3-319-80759-1The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl
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