| 书目名称 | Revenue Management for Manufacturing Companies |
| 编辑 | Florian Defregger |
| 视频video | |
| 概述 | Gives an insight into Revenue Management for Manufacturing Companies.Presents a survey among manufacturing companies in the paper, steel and aluminium industries.The book is aimed at business economis |
| 丛书名称 | Edition KWV |
| 图书封面 |  |
| 描述 | Revenue Management has proven successful in a number of service industries. Starting out in the airlines industry in the 1970s, Revenue Management spread to tourism sectors such as hotels and cruise ships, but also to TV advertising and other industries. Revenue Management for the manufacturing sector is a relatively new concept which is explored in this book..In order to test if there is a potential for Revenue Management in the manufacturing sector, a survey was conducted and sent to a large number of manufacturing companies in the paper, steel and aluminium industries. The results show that Revenue Management is already partly implemented in these industries, but has further greater potential for bottom line improvement in these industries..The book continues with a number of mathematical decision models and heuristics for several application scenarios. The numerical results of the models indicate that manufacturing companies should seriously consider thinking about implementing a Revenue Management system in order to enhance profits significantly.. |
| 出版日期 | Book 2009 |
| 关键词 | Revenue Management; Manufacturing Companies; survey; mathematical decision model; application scenario |
| 版次 | 1 |
| doi | https://doi.org/10.1007/978-3-658-24037-0 |
| isbn_softcover | 978-3-658-24036-3 |
| isbn_ebook | 978-3-658-24037-0Series ISSN 2946-0301 Series E-ISSN 2946-031X |
| issn_series | 2946-0301 |
| copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Fachmedien Wies |
发表于 2025-3-21 19:28:08
