书目名称 | Proceedings of the 2nd Advances in Business Research International Conference | 副标题 | ABRIC2016 | 编辑 | Fauziah Noordin,Abdul Kadir Othman,Erne Suzila Kas | 视频video | | 概述 | Addresses the theme of Advancing Knowledge, Connecting the World.Reflects on the emerging issues in various business management fields.Assists academics and researchers in future research directions.I | 图书封面 |  | 描述 | This book contains the refereed proceedings of the 2nd Advances in Business Research International Conference (ABRIC2016). Chapters in the book address the theme of .Advancing Knowledge, Connecting the World., reflecting on the emerging issues in various business management fields and the interconnections of multiple disciplines for creating knowledge advancement. Papers were carefully reviewed and selected and grouped into four main themes: economic and finance, marketing and communications, management, and information technology in business. The book serves as a helpful resource for students and researchers of business management, especially in understanding issues and cases of business in emerging economies and markets.. | 出版日期 | Conference proceedings 2018 | 关键词 | Advances in business research; Emerging issues in IT in business; Emerging issues in economics and fin | 版次 | 1 | doi | https://doi.org/10.1007/978-981-10-6053-3 | isbn_softcover | 978-981-13-5557-8 | isbn_ebook | 978-981-10-6053-3 | copyright | Springer Nature Singapore Pte Ltd. 2018 |
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