| 书目名称 | PR- A Persuasive Industry? | | 副标题 | Spin, Public Relatio | | 编辑 | Trevor Morris,Simon Goldsworthy | | 视频video | | | 图书封面 |  | | 描述 | Public relations is a big and rapidly growing industry, with annual growth rates of 20-30%. It spans the worlds of business, politics and culture, sport and entertainment. PR is everywhere. And yet, though it is much talked about it is little analyzed. | | 出版日期 | Book 2008 | | 关键词 | Advertising; communication; PR; public relations | | 版次 | 1 | | doi | https://doi.org/10.1057/9780230594852 | | isbn_softcover | 978-1-349-30220-8 | | isbn_ebook | 978-0-230-59485-2 | | copyright | Palgrave Macmillan, a division of Macmillan Publishers Limited 2008 |
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发表于 2025-3-21 19:59:46
