| 书目名称 | Organising User Communities for Innovation Management | | 编辑 | Celine Schulz | | 视频video | | | 丛书名称 | Innovation und Entrepreneurship | | 图书封面 |  | | 描述 | With the astounding success of social networking systems such as Facebook, Bebo, LinkedIn, and MySpace, interest in social networks soared amongst researchers and pr- titioners. Organised groups of individuals can be of considerable value to ?rms, but a deeper understanding of the phenomenon is still lacking. User communities are social networks of individuals who group together with the purpose of exchanging ideas, insights and experiences with each other. Although the concept of leveraging user communities for innovation management is not new, most of the literature has assumed the ready existence of user communities and has concentrated on examining how ?rms can cooperate with them. Research on the emergence and persistence of user communities has mostly been neglected. Celine Schulz attempts to ?ll this gap by focussing on why user communities exist, what their goals are and how they function. In her dissertation, Celine Schulz undertakes a study of individuals in user communities of the software ?rm Computer Associates (CA). Using an online survey, a unique data set of users in 161 di?erent CA user groups was assembled. Thisdissertationconsistsofthreeempiricalstudiesbasedonthi | | 出版日期 | Book 2010 | | 关键词 | Innovationsmanagement; User Communities; innovation; innovation management; management | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-8349-8711-2 | | isbn_softcover | 978-3-8349-2084-3 | | isbn_ebook | 978-3-8349-8711-2Series ISSN 2627-1168 Series E-ISSN 2627-1184 | | issn_series | 2627-1168 | | copyright | Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden 2010 |
The information of publication is updating
|
|
发表于 2025-3-21 17:04:28
