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Titlebook: Mergers in Higher Education; The Experience from Rómulo Pinheiro,Lars Geschwind,Timo Aarrevaara Book 2016 Springer International Publishin

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Mergers as Opportunities for Branding: The Making of the Linnaeus Universityr education, including an increasing focus on the university as an organisation coupled with marketisation and a global race for reputation and status through rankings and other means, result in universities have an increasing interest in creating and strengthening their brands. As an empirical case
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Merger of Two Universities of Applied Sciencesing of the year 2008 and eventually merged on 1st January 2010. It is expected that the merger will enhance both the internationalization capacity and market attractiveness. Following an analytical framework of merger process, we will discuss how the decision of the merger was made and how the merge
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A Complex and Messy Merger: The Road to University of Eastern Finlandof the University of Eastern Finland (UEF). In particular, we look at the key goals and the rationales of the merger, the way the merger process progressed, and how it was implemented. The aim of this chapter is to describe and analyze the change process of the UEF merger especially from the viewpoi
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