Titlebook: Media Management; Leveraging Content f Andrej Vizjak,Max Ringlstetter Book 2003 Springer-Verlag Berlin Heidelberg 2003 Convergence.Media Ma

万能

书目名称Media Management影响因子(影响力)




书目名称Media Management影响因子(影响力)学科排名




书目名称Media Management网络公开度




书目名称Media Management网络公开度学科排名




书目名称Media Management被引频次




书目名称Media Management被引频次学科排名




书目名称Media Management年度引用




书目名称Media Management年度引用学科排名




书目名称Media Management读者反馈




书目名称Media Management读者反馈学科排名

Harness

Book 2003ffered and used to distribute various contents - from music to games, from text to videos - companies have to think about innovative ways to even more profit from providing the channels or from providing the content or from providing both. New business models are emerging that are made for leveragin

textile

禁令

Market Newcomers in the Media Sectorved — the greater the opportunity for securing a promising place in the media landscape. Yet innovations alone are not enough. The key to success is satisfying customer needs in a profitable way, needs that are changing at least as fast as the mass medium Internet is growing.

AV-node

The Media: An Industry with Tradition at the Crossroadsooks. As a result of the digital revolution of the late 20. century, this industry focusing on the dissemination of media content — and dating back as far as the 15. century — is now faced with major change.

终点

Mobile Multimedia — A Driving Force Behind Industry Convergencedia companies will be able to play out their creativity. In the mobile sector this time has finally come: with GPRS and appropriate end devices — featuring color displays and multimedia functionality — available in most European countries, the basic technological requirements for mobile multimedia are fulfilled.

小画像

Traditional Book Publishers Transforming into E-Publisherssinesses in this fragmented sector. Growth in the years 1997 (1.5%), 1998 (1.6%) and 1999 (1.5%) was in Germany (reflecting well the European situation) significantly lower than ever before and has dropped even further in 2000 (1.2%).

electrolyte

Delivering on the Promise of Digital Televisionpossible because of the economies in spectrum use enabled by digital transmission. The ‘spare’ spectrum capacity can be used for improvements to the quality of the sound and images transmitted, and it can be used to provide visual enhancements to a program and even additional channels.

Precursor

Profitable in E-Commerce by Focusing on Operational Efficiency seemed most important. Out of the three criteria to set up a new business — time-to-market, quality and costs — time-to-market was key. As soon as the business concept materialized, implementation was initiated immediately — generally in a down and dirty fashion.

Hay-Fever

Book 2003 profit from providing the channels or from providing the content or from providing both. New business models are emerging that are made for leveraging content and finding their way to the customers. This book explains why and how more content leverage becomes reality.