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Titlebook: Marketing für die Marktforschung; Gestaltungsempfehlun René Roleff Book 2001 Springer Fachmedien Wiesbaden 2001 Kundenorientierung.Manageme

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Informations- und servicebezogene Qualitäts- und Zufriedenheitsbeurteilung von Marktforschungeß und damit insbesondere eben auch auf begleitende Marktforschungsservices. Zum zweiten (Abschnitt C.4.2) erfolgt auf Basis der . ein . Die dabei eingehaltene Unterscheidung nach . die Befragten im . und nach . die Befragten aus der . ermöglichte in den dyadischen Untersuchungsfallen. eine direkte
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xity. Depending on how “success” is defined, both processes have had some positive short- and mid-term effects. This partly contradicts previous studies identifying e.g. lengthy consolidation phases and cultural compatibility as success factors. Both cases point to the role of the state and the impo
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René Roleffon institutions through a policy of forced ‘voluntary’ mergers. By using an institutional logic perspective as a starting point for the analysis of this development, the chapter argues that different logics fit well with mergers as a solution to perceived problems in the sector, and that this makes
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René Roleffxity. Depending on how “success” is defined, both processes have had some positive short- and mid-term effects. This partly contradicts previous studies identifying e.g. lengthy consolidation phases and cultural compatibility as success factors. Both cases point to the role of the state and the impo
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René Roleffxity. Depending on how “success” is defined, both processes have had some positive short- and mid-term effects. This partly contradicts previous studies identifying e.g. lengthy consolidation phases and cultural compatibility as success factors. Both cases point to the role of the state and the impo
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René Roleffan firms to reach a true continental dimension in the UE through external growth. However a robust and univocal answer to these questions has not yet been found in spite of its importance not only from the theoretical point of view, but also from the normative one. In fact the correct identification
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