Titlebook: Marketing Management: An International Perspective; Case Studies Kamran Kashani,Dominique Turpin Textbook 1999Latest edition Palgrave Macmi

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Palgrave Macmillan, a division of Macmillan Publishers Limited 1999

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Kamran Kashani,Dominique TurpinWritten by professors from IMD a leading international business school with an international reputation for producing highquality case studies. Provides numerous uptodate case studies from companies a

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Titlebook: Marketing Management: An International Perspective; Case Studies Kamran Kashani,Dominique Turpin Textbook 1999Latest edition Palgrave Macmi

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