书目名称 | Managing Green Business Model Transformations | 编辑 | Axel Sommer | 视频video | | 概述 | Comprehensive framework that is not only based on numerous interviews with management practitioners, but also theoretically substantiated.Holistic approach, consideration of different fields of resear | 丛书名称 | Sustainable Production, Life Cycle Engineering and Management | 图书封面 |  | 描述 | .Environmental sustainability creates both tremendous business opportunities and formidable threats to established companies across virtually all industry sectors. Yet many companies tackle the issue in a superficial or passive way, rather than considering fundamental changes to their existing business models. By ignoring the opportunities of Green Business Model Transformations, companies exclude themselves from a large variety of potential means to create economic value. In addition to ordinary product and process innovations, they can change “the rules of the game” within an industry towards environmental sustainability..Green Business Model Transformations, however, are challenging ventures: New, green business models with all their uncertainties and inherent complex systemic characteristics are difficult to design, assess, and implement successfully, particularly in the context of established companies that often entail complex structures and considerable inertia. .As a result, there is a great need for guidance in management practice. This publication addresses this need with a general approach to .Managing Green Business Model Transformations. that is based on a broad theore | 出版日期 | Book 2012 | 关键词 | Business Model Transformation; Corporate Sustainability; Developing Sustainable Business Models; Strate | 版次 | 1 | doi | https://doi.org/10.1007/978-3-642-28848-7 | isbn_softcover | 978-3-642-44787-7 | isbn_ebook | 978-3-642-28848-7Series ISSN 2194-0541 Series E-ISSN 2194-055X | issn_series | 2194-0541 | copyright | Springer-Verlag Berlin Heidelberg 2012 |
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