书目名称 | Management Innovation and Big Data |
编辑 | Zheng Qin,Yan Li,Yinzhou Yang |
视频video | |
概述 | Summarizes various theories in management and big data analysis.Offers rich and targeted cases involving many large companies in China and other countries in recent years.Presents the Internet technol |
丛书名称 | Management for Professionals |
图书封面 |  |
描述 | .Adhering to the combination of theoretical introduction and practical case introduction, this book summarizes the basic concepts and methods in management and big data analysis at home and abroad and introduces a large number of relevant practical cases, especially new cases in the Internet era, to help readers integrate theoretical knowledge into practical applications. The chapters of this book are interrelated and independent of each other, making it easy for the reader to study in pieces or to delve deeper into a particular topic of interest.. .Covering an array of theories about management and big data at home and abroad, this book lays a solid foundation for being an authentic manager. It is organized into sections on decision-making, organization, leadership, control, innovation, and big data to fully dissect and summarize the basic concepts of these characters in management and to show the basic methods that managers can use to solve problems. Each section contains a large number of examples to demonstrate how entrepreneurs successfully manage their large companies and overcome the difficulties in the business, utilizing the corresponding management functions or big data t |
出版日期 | Book 2023 |
关键词 | Management Innovation; Big Data Practice; Management Basic Concepts; Management Basic Methods; Managemen |
版次 | 1 |
doi | https://doi.org/10.1007/978-981-19-9231-5 |
isbn_softcover | 978-981-19-9233-9 |
isbn_ebook | 978-981-19-9231-5Series ISSN 2192-8096 Series E-ISSN 2192-810X |
issn_series | 2192-8096 |
copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Singapor |